ORANGE FAB PLATFORM

AT A GLANCE -

Work included:

  • Creative direction
  • Design and product strategy
  • Feature mapping & user flow
  • Wireframe
  • UI
  • Contract and PM
  • Content strategy & messaging

The Orange Fab platform is an online application that hosts Orange Fab's startup database. Orange Fab uses this platform to strategically match corporations with startups whose technologies and products have potential for partnerships and co-developments.

The main objectives are to:

  • Collect startup applications
  • Create profiles for startups and corporate partners
  • Curate information visibility to encourage strategic dealflow
  • Enable peer-to-peer interaction

A big challenge was to map out the program's workflow. There are three main groups of users and each has subgroups with varying permission:

  1. Within Orange there are admins, editors, and reviewers
  2. Within startups there are three different programs
  3. Within corporations there are members and non-members

We went through a few iterations of the main frame design. In the end, we decided to keep the horizontal header because it was the most mobile friendly.

Figuring out different user groups and access permission

 Alternate design

Alternate design

 Alternate design

Alternate design

 Onboarding page for startup users

Onboarding page for startup users

 Admin view - dashboard home

Admin view - dashboard home

 Admin view - edit application form

Admin view - edit application form

 Individual startup profile

Individual startup profile

 Request to contact form slides in to keep the user on the page.

Request to contact form slides in to keep the user on the page.

 User directory - grid view

User directory - grid view

 Messaging

Messaging